Skip to main content
Back to Case Studies

Notorious Brand

Jersey Configurator

Sports / Apparel / E-commerce
6 months
View Live
React 18TypeScriptThree.jsReact Three FiberNode.jsExpressPostgreSQLPrismaStripeZustandGSAPCloudinaryBlender
Jersey Configurator design picker with 3D jersey model and 18+ design thumbnails

Design picker with 3D-rendered jersey and 18+ design options

3D jersey viewer showing a selected design applied in real time

Real-time 3D viewer with design applied to custom Blender model

Color customization panel with zone-based coloring and color presets

5-zone color editor with 12 preset colors and gradient support

Tech Stack

Tech stack breakdown for Jersey Configurator
LayerTechnology
FrontendReact 18 + Vite + TypeScript
3D EngineReact Three Fiber + Three.js + Drei
StateZustand (configurator + auth stores)
AnimationGSAP (transitions, stagger effects)
FormsReact Hook Form + Zod validation
PaymentsStripe (PaymentElement + webhooks)
BackendNode.js + Express + TypeScript
DatabasePostgreSQL via Prisma ORM
AuthJWT + bcrypt + TOTP 2FA
EmailResend (transactional)
StorageCloudinary CDN
3D ModelCustom GLB built in Blender

The Problem

Notorious Brand needed a full-stack platform where customers could design custom sports jerseys in 3D, build team rosters, and place orders with payment processing. Their existing process was entirely manual - customers emailed design requests, the team mocked them up by hand, and orders were tracked in spreadsheets. This bottleneck caused miscommunication, delayed turnaround, and limited their ability to scale.

The Approach

I mapped the entire customization flow from the customer's perspective, breaking it into a 5-step wizard: design selection, zone coloring, graphics placement, roster building, and checkout. I modeled the jersey in Blender as a 62MB GLB with 5 base meshes, overlay placeholders, and a design layer system to prevent z-fighting between textures. On the backend, I designed a full order lifecycle (pending, payment verified, in production, shipped, delivered) with Stripe webhook integration, email notifications, and a production spec sheet generator for the print team.

The Solution

The result is a full-stack 3D jersey customization platform. Customers step through a guided wizard to pick from 18+ designs, color 5 jersey zones (including multi-stop gradients), place stickers and custom text with 40+ fonts using UV-based positioning, upload team rosters via Excel, and pay with Stripe. The 3D viewer renders everything in real time using canvas-based textures with a render order system (base, design, overlays). The backend handles JWT auth with TOTP 2FA for admins, order management, 4-angle screenshot capture to Cloudinary, and transactional emails via Resend. An admin dashboard manages orders, users, email templates, and generates plain-text production spec sheets for the print team.

The Results

The platform transformed Notorious Brand from a manual operation to a self-service e-commerce business. Customers design and order jerseys independently with full 3D visualization. The admin dashboard gives the team complete control over orders, production workflows, and customer communications. Designs can be saved to accounts, shared via URL, and reloaded later.

Key Features

1

Custom 3D jersey model built in Blender with 5 base meshes and layered texture system

2

5-step wizard: Design, Colors, Graphics, Roster, Checkout

3

Real-time 3D rendering with React Three Fiber and canvas-based textures

4

5-zone color editor with solid and multi-stop gradient support

5

40+ font options for text/number placement with UV-based positioning

6

Excel roster upload with XLSX parsing and downloadable template

7

Stripe PaymentElement with webhook-driven order status flow

8

4-angle jersey screenshot capture (front, back, left, right) to Cloudinary

9

Shareable designs via base64 URL encoding with read-only viewer

10

Admin dashboard: orders, users, email templates, production spec sheets

11

JWT auth with TOTP 2FA for admin accounts, rate limiting on all routes

12

Transactional email system with DB-stored templates and variable interpolation

Key Outcomes

6 months

Build Duration

Custom Blender GLB

3D Model

5-step guided flow

Wizard Steps

Stripe integrated

Payment

Full order management

Admin Panel

JWT + 2FA + rate limiting

Security

Want results like these?

Let's talk about your project and how I can help you achieve your goals.